Expertise
Digital Marketing for Logistics and Furniture
In furniture, customers usually choose online and often buy in store; in logistics, a company looks for a reliable partner before asking for a quote. In both, we make you visible where research starts and grow the traffic that turns into sales and quote requests.
Short answer
Digital marketing for logistics and furniture firms means moving buyers in the research phase to the store, the website or the quote form. UNIT İstanbul manages product and store-visit campaigns for furniture brands, and service pages and decision-maker advertising for logistics firms, measuring success by sales and quote requests.
What makes growth hard in this sector?
Furniture sells across channels
Customers see a product on their phone, try it in store and sometimes buy online after all. A brand that measures each channel separately cannot see how ads affect store sales.
A long, visual decision
Furniture is a high-value, long-lasting purchase. Customers come back again and again to compare; a brand that does not stay with them through the process is forgotten.
Trust and expertise in logistics
A company chooses the partner it will trust with its freight by references, scope of service and responsiveness. A logistics firm that does not show these clearly never makes the shortlist.
How we work
Product and category campaigns
For furniture brands we build product feeds, Shopping campaigns and image-led Meta ads around profitability.
Store visits and local search
We manage store location pages, Google Business Profiles and store-visit campaigns, and track how online ads contribute to in-store sales.
Logistics service pages and SEO
Service pages split by transport mode, route and industry make you visible in search and AI answers to companies looking for a quote.
B2B targeting
For logistics firms we aim LinkedIn and Google campaigns at procurement and supply chain managers.
Services we use in this sector
- Google Ads →Search, shopping and performance max campaigns. Budget follows the channel that earns, not the one that clicks.
- Meta Ads →Facebook and Instagram campaigns; creative testing and audience architecture driven by conversion data.
- LinkedIn · TikTok · YouTube →LinkedIn, TikTok and YouTube: B2B demand generation and video-led campaigns.
- SEO →Technical foundation, content architecture and authority building. Durable organic visibility that does not depend on ad budget.
- Web & E-commerce →Conversion-focused sites and e-commerce infrastructure; speed, accessibility and search readiness built in.
- Content Marketing →Building topical authority: cluster architecture, hub pages and content written to search intent.
Get a quote
How does the quote process work?
It starts with a message. We prepare the rest, and no work begins until you have seen in writing what you pay for, why, and how much.
Message us
Tell us briefly about your business, your goal and your website, on WhatsApp or by email.
Free initial analysis
We review your search visibility, how AI answers mention you and any ad accounts you run, and prepare a one-page summary.
Strategy call
We go through the summary together and agree on priorities, goals and the metrics we will track.
Written proposal
We send a proposal that spells out scope, deliverables, timeline and fee. We start once you approve it.
Frequently Asked Questions
- How can the effect of online ads on store sales be measured?
- Exact measurement is hard, but a reliable estimate is possible. Store-visit conversions, direction requests, store-specific offer codes and uploading sales data to ad platforms are used together. Combining these, we report whether campaigns genuinely bring customers into the store.
- How do logistics firms win customers online?
- In logistics, customers usually search with a specific need: a route, a transport mode or an industry-specific service. A dedicated page for each of those needs, search ads that point to them and a quote form that gets a fast reply are the foundation of qualified demand.
- How important is social media for furniture brands?
- Very, because furniture is a visual decision: customers want to see how a piece will look in a home. Instagram and TikTok are sources of inspiration; well-built catalogue ads and retargeting there bring customers who viewed a product back to the website or the store.
Let us measure
your visibility today.
We map your current search visibility and your standing inside generative engines. Free, one page, real data.
